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A Marketing Plan That Goes Beyond the Basics

The Moscarino Group

Selling a home today takes more than just a sign in the yard and a listing on Zillow. At The Moscarino Group, we combine professional presentation, modern digital marketing, and hands-on strategies that connect with buyers locally and nationally. Our goal: maximum exposure, more showings, stronger offers, and a faster sale.

Phase 1 – Preparing Your Home

Before your property even hits the market, we set the stage for success by:

  • Arranging a professional staging consultation
  • Bringing in expert photography and drone footage
  • Creating floor plans and immersive 3D tours
  • Designing high-quality brochures and marketing materials
  • Gathering all property details so buyers get complete, accurate information
  • Building targeted ad campaigns to launch the moment we go live

Phase 2 – Launch Week

The first days on market are the most critical. We create momentum and urgency by:

  • Promoting your listing across thousands of real estate websites
  • Featuring your home on the Keller Williams global network
  • Emailing our database of qualified buyers and top local agents
  • Matching your property with buyers already searching in the MLS
  • Posting virtual tours and videos on our YouTube channel and social platforms
  • Calling and personally inviting buyers to schedule private showings
  • Marketing directly to your neighborhood with circle prospecting
  • Hosting a Grand Open House during the first two weekends

Phase 3 – Ongoing Momentum

Our marketing doesn’t stop after launch—we keep your home front and center until it sells:

  • Consistent social media and online advertising campaigns
  • Monthly (or more frequent) open houses
  • Regular updates to you on market activity and buyer feedback
  • Fresh Comparative Market Analyses (CMA) to ensure pricing stays competitive
  • Continued buyer and agent outreach to capture every opportunity
 

Why This Works

Real estate is about visibility and connections. The more qualified buyers who see your home, the more likely we’ll create competition that drives your price higher. With our strategy, your home is never just “listed”—it’s showcased.

Your home deserves a marketing plan designed to sell, not sit.

Let’s talk about how we’ll position your property for success.

Schedule a Marketing Consultation
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